This case study describes the work of the 12/8 Group, a peer-to-peer business mentoring initiative involving six growth orientated African-Caribbean owned small firms.
The benefits that the member firms have gained from the mutual support provided for personal, business and community development are summarised and the key success factors underpinning the Group are analysed.
The case study also describes the involvement of A F Blakemore & Son Ltd, a much larger company, in providing business mentoring to members of the 12/8 Group as part of their CSR work, and the benefits that both the 12/8 Group and A F Blakemore derived from this.
Finally, the case study explains why the 12/8 Group model should be of interest to Local Enterprise Partnerships and other agencies as, if more widely applied, it could contribute to the delivery of their local economic growth objectives. The key steps to replicate this initiative are outlined.